The effect of relationship management on customer satisfaction :
Koskei, Anne
The effect of relationship management on customer satisfaction : a survey of Kenya Airways' corporate customers in Nairobi / by Anne Koskei - Nairobi : Daystar University, 2014 - xi, 93 p : ill ; cm.
A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing and Strategic Management.
Includes bibliographical references.
Customer relations--Management.
The effect of relationship management on customer satisfaction : a survey of Kenya Airways' corporate customers in Nairobi / by Anne Koskei - Nairobi : Daystar University, 2014 - xi, 93 p : ill ; cm.
A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing and Strategic Management.
Includes bibliographical references.
Customer relations--Management.