Marketing research /
Burns, Alvin C.,
Marketing research / Alvin C. Burns, Ann Veeck, Ronald F. Bush. - Eighth Edition - Boston : Pearson, 2017 - xxx, 459 pages : color illustrations ; 26 cm
Includes bibliographical references (pages 431-445) and indexes.
0134167406 9780134167404
2017302662
Marketing research.
Marketing research / Alvin C. Burns, Ann Veeck, Ronald F. Bush. - Eighth Edition - Boston : Pearson, 2017 - xxx, 459 pages : color illustrations ; 26 cm
Includes bibliographical references (pages 431-445) and indexes.
0134167406 9780134167404
2017302662
Marketing research.