Process of building a strong brand :
Bwonditi, Nyangiry.
Process of building a strong brand : an evaluation of a local bank experience / Nyangiry, Bwonditi. - ed. - Nairobi : Daystar University, c2006. - 112 p.
Includes bibliographical references and index.
Banks and banking--Kenya.
Banks--branding--Kenya.
HF5478 / .B86
Process of building a strong brand : an evaluation of a local bank experience / Nyangiry, Bwonditi. - ed. - Nairobi : Daystar University, c2006. - 112 p.
Includes bibliographical references and index.
Banks and banking--Kenya.
Banks--branding--Kenya.
HF5478 / .B86