Marketing Management and Strategy / (Record no. 19716)

MARC details
000 -LEADER
fixed length control field 01278cam a22002892 4500
001 - CONTROL NUMBER
control field 0000032840
003 - CONTROL NUMBER IDENTIFIER
control field Daystar
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221013020004.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060818s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273651501
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency jkimani
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .D753
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, Peter.
245 10 - TITLE STATEMENT
Title Marketing Management and Strategy /
Statement of responsibility, etc. by. Peter Doyle.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow,England :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 446 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Marketing Management and Strategy.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 060818
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
Koha issues (borrowed), all copies 2
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017 1 HF5415.D753 BK027979 06/08/2018 05/30/2018 c.3 09/28/2017 General Collection item
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HF5415.D753 BK027997 09/28/2017   c.2 09/28/2017 General Collection item
        Nairobi Campus Nairobi Campus Open Shelves 09/28/2017   HF5415.D753 BK041824 09/28/2017   c.4 09/28/2017 General Collection item
        Nairobi Campus Nairobi Campus Open Shelves 09/28/2017 1 HF5415.D753 BK042080 11/07/2022 10/12/2022 c.5 09/28/2017 General Collection item