The role of internal branding in improving customer service delivery : (Record no. 203400)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaDUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220715172746.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211123b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DUL |
| Transcribing agency | DUL |
| Modifying agency | EOtanga |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69.M33 2020 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mbau, Miriam Wanjiku |
| 9 (RLIN) | 9703 |
| 245 ## - TITLE STATEMENT | |
| Title | The role of internal branding in improving customer service delivery : |
| Remainder of title | a case study of Kenya Power / |
| Statement of responsibility, etc. | Miriam Wanjiku Mbau |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Nairobi : |
| Name of publisher, distributor, etc. | Daystar University, |
| Date of publication, distribution, etc. | 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 119 p |
| Other physical details | ill |
| 500 ## - GENERAL NOTE | |
| General note | A thesis presented to the School of Communication of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Arts in Communication |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 9 (RLIN) | 3561 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer preferences |
| 9 (RLIN) | 9704 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Customer relations |
| 9 (RLIN) | 9705 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses |
| Classification part | HD69 |
| Item part | .M33 |
| Call number prefix | THES |
| Call number suffix | 2020 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Africana/Special Collection | Athi-River Campus | Athi-River Campus | Africana & Special Collection | 11/26/2021 | Daystar University | 2500.00 | THES HD69.M33 2020 | BK108697 | 11/26/2021 | 11/23/2021 | Theses | |||||
| Library of Congress Classification | Africana/Special Collection | Nairobi Campus | Nairobi Campus | Africana & Special Collection | 11/23/2021 | Daystar University | 2500.00 | THES HD69.M33 2020 | BK108694 | 11/23/2021 | 11/23/2021 | Theses |