Effects of social customer relationship management on loyalty (Record no. 204108)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00838nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaDUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230111121323.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230111b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DUL |
| Transcribing agency | DUL |
| Modifying agency | EOtanga |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.5.M85 2021 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mulinge, Lillian |
| 9 (RLIN) | 11325 |
| 245 ## - TITLE STATEMENT | |
| Title | Effects of social customer relationship management on loyalty |
| Remainder of title | a case of Kenyatta University postmodern library Safaricom subscribers |
| Statement of responsibility, etc. | by Lillian Mulinge |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Nairobi |
| Name of publisher, distributor, etc. | Daystar University |
| Date of publication, distribution, etc. | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 112 p |
| Other physical details | ill |
| 500 ## - GENERAL NOTE | |
| General note | A thesis presented to the School of Communication of Daystar University Nairobi, Kenya In partial fulfillment of the requirements for the degree of Master of Arts in Communication. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Customer relations |
| General subdivision | Management |
| 9 (RLIN) | 11326 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses |
| Classification part | HF5415.5 |
| Item part | .M85 |
| Call number prefix | THES |
| Call number suffix | 2021 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Africana/Special Collection | Athi-River Campus | Athi-River Campus | Africana & Special Collection | 01/11/2023 | Daystar University | 2500.00 | HF5415.5.M85 2021 | BK0110003 | 01/11/2023 | 01/11/2023 | Theses | |||||
| Library of Congress Classification | Africana/Special Collection | Nairobi Campus | Nairobi Campus | Africana & Special Collection | 01/11/2023 | Daystar University | 2500.00 | HF5415.5.M85 2021 | BK0110002 | 01/11/2023 | 01/11/2023 | Theses |