The fundamentals of advertising / (Record no. 27473)
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000 -LEADER | |
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fixed length control field | 02205cam a22003974a 4500 |
001 - CONTROL NUMBER | |
control field | 0000041812 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190705020005.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 990624s1999 maua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 99037884 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0750615621 : |
Terms of availability | Ksh. 2,989 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 1686819 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Daystar |
Modifying agency | EKioko |
042 ## - AUTHENTICATION CODE | |
Authentication code | c=Program for Cooperative Cataloging |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5821 |
Item number | .W56 1999 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
Classification number | HF5821 |
Item number | .W56 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Edition number | 21 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Wilmshurst, John. |
245 14 - TITLE STATEMENT | |
Title | The fundamentals of advertising / |
Statement of responsibility, etc. | John Wilmshurst and Adrian Mackay. |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | Butterworth-Heinemann, |
Date of publication, distribution, etc. | c1999. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xi, 384 p. : |
Other physical details | ill. (some col.) ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Mackay, Adrian. |
908 ## - PUT COMMAND PARAMETER (RLIN) | |
Put command parameter | 080130 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Collection item |
Koha issues (borrowed), all copies | 5 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Cost, normal purchase price | Total Renewals | Date last checked out | Copy number |
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Library of Congress Classification | Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5821.W56 | BK066777 | 09/28/2017 | 09/28/2017 | General Collection item | |||||||||
Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | 1 | HF5821.W56 | BK062326 | 08/05/2019 | 09/28/2017 | General Collection item | 2 | 07/04/2019 | c.3 | ||||||
Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5821.W56 | BK062323 | 09/28/2017 | 09/28/2017 | General Collection item | c.2 | |||||||||
Athi-River Campus | Athi-River Campus | Open Shelves | 09/28/2017 | HF5821.W56 | BK062328 | 09/28/2017 | 09/28/2017 | General Collection item | c.1 | |||||||||
Weeded | Nairobi Campus | Nairobi Campus | Store | 09/28/2017 | HF5821.W56 | BK97277 | 09/28/2017 | 09/28/2017 | General Collection item | 0.00 | ||||||||
Nairobi Campus | Nairobi Campus | Open Shelves | 09/28/2017 | 4 | HF5821.W56 | BK062307 | 12/19/2018 | 09/28/2017 | General Collection item | 08/27/2018 | c.5 | |||||||
Nairobi Campus | Nairobi Campus | Open Shelves | 09/28/2017 | HF5821.W56 | BK062316 | 09/28/2017 | 09/28/2017 | General Collection item | c.4 | |||||||||
Nairobi Campus | Nairobi Campus | Open Shelves | 09/28/2017 | 1 | HF5821.W56 | BK066765 | 02/22/2023 | 09/28/2017 | General Collection item | 02/07/2023 |