Introduction to mass communication : (Record no. 35037)

MARC details
000 -LEADER
fixed length control field 01062cam a2200301 a 4500
001 - CONTROL NUMBER
control field 0000057832
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002022958.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110930s2012 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011040638
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077403894 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077403898 (pbk. : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency EOtanga
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 1# - LIBRARY OF CONGRESS CALL NUMBER
Classification number P90
Item number .B284
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Baran, Stanley J.
245 10 - TITLE STATEMENT
Title Introduction to mass communication :
Remainder of title media literacy and culture /
Statement of responsibility, etc. Stanley J. Baran.
250 ## - EDITION STATEMENT
Edition statement African Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill Higher Education,
Date of publication, distribution, etc. 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 474 p :
Other physical details ill. (chiefly col.) ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. R-1-R-14) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media and culture.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Media literacy.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 140414
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nairobi Campus Nairobi Campus Open Shelves (Oversize Books Section) 09/28/2017 0.00 1 OS P90.B284 2013 BK96428 12/13/2024 10/02/2024 09/28/2017 General Collection item