Essentials of marketing research / (Record no. 40825)

MARC details
000 -LEADER
fixed length control field 01169cam a22002892 4500
001 - CONTROL NUMBER
control field 0000025347
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181214020003.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060629s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 002351831
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency eingaa
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .H34
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Essentials of marketing research /
Statement of responsibility, etc. Del I. Hawkins and Donald S. Tull.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Macmillan,
Date of publication, distribution, etc. c1993.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 558 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research--case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tull, Donald S.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 060629
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Koha issues (borrowed), all copies 3
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017   HF5415.2.H34 1993 BK011985 09/28/2017 09/28/2017 General Collection item  
        Athi-River Campus Athi-River Campus Open Shelves 09/28/2017 3 HF5415.2.H34 1993 BK011777 12/21/2018 09/28/2017 General Collection item 12/13/2018