Services marketing : (Record no. 40954)

MARC details
000 -LEADER
fixed length control field 01002cam a22002772 4500
001 - CONTROL NUMBER
control field 0000044060
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023929.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100205s xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131268465
040 ## - CATALOGING SOURCE
Original cataloging agency Daystar
Modifying agency Nmicheni
050 1# - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5412.122
Item number .L68
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title People, technology, strategy /
Statement of responsibility, etc. by Christopher Lovelock.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent 648 p.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wirtz, Christopher.
787 18 - OTHER RELATIONSHIP ENTRY
Material-specific details GC.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 100205
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Athi-River Campus Athi-River Campus Open Shelves (Oversize Books Section) 09/28/2017 0.00   OS HF5412.122.L68 2007 BK079955 09/28/2017 09/28/2017 General Collection item
        Athi-River Campus Athi-River Campus Open Shelves (Oversize Books Section) 09/28/2017     OS HF5412.122.L68 2007 BK082091 09/28/2017 09/28/2017 General Collection item