Personal influence : the part played by people in the flow of mass communications / by Elihu Katz and Paul F. Lazarsfeld. With a foreword by Elmo Roper.
Material type:
- 301.154 301.152*
- HM261 .K27 HM261 .K36 HM261 .K36
Item type | Current library | Call number | Copy number | Status | Barcode | |
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Athi-River Campus Open Shelves | HM261.K36 (Browse shelf(Opens below)) | c.2 | Available | BK027529 | |
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Nairobi Campus Store | HM261.K36 (Browse shelf(Opens below)) | Withdrawn | BK033752 |
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HM258.S258 Understanding intercultural communication / | HM258.S93 Comex:the communication experience in human relations / | HM261.C35 Gauging public opinion / | HM261.K36 Personal influence : | HM263.H22 Public relations : | HM263.S825 The creation of consent public relations in practice / | HM263.W264 Public relations writer in a computer age / |
"A report of the Bureau of Applied Social Research, Columbia University.".
Bibliography: p. 381-393.
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