Marketing research : measurement and method : a text with cases / Donald S. Tull and Del I. Hawkins.
Material type:
TextPublication details: New York : Macmillan ; London : Collier Macmillan, c1984.Edition: 3rd edDescription: xvi, 794 p. : ill. ; 24 cmISBN: - 0024217808
- 658.8/3 19
- HF5415.2 .T83 1984 HF5415.2 .T83
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
General Collection item
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Nairobi Campus Store | HF5415.2.T83 (Browse shelf(Opens below)) | c. | Weeded | BK032821 |
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| HF5415.2.M623 2006 Qualitative marketing research : | HF5415.2.M623 2006 Qualitative marketing research : | HF5415.2.M623 2006 Qualitative marketing research : | HF5415.2.T83 Marketing research : | HF5415.2.T83 1987 Marketing research : | HF5415.2.W37 Marketing research : | HF5415.2.Z54 Exploring marketing research / |
Includes bibliographical references and index.
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