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Strategic marketing management : global perspectives / David A. Aaker, Damien McLoughlin.

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Material type: Text

TextPublication details: West Sussex : John Wiley, 2010.Description: xiii, 354 p : illISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
General Collection item	Athi-River Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90819
General Collection item	Athi-River Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90818
General Collection item	Athi-River Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90814
General Collection item	Nairobi Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90816
General Collection item	Nairobi Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90815
General Collection item	Nairobi Campus Open Shelves	HF5415.13.A23 2010 (Browse shelf(Opens below))	Available	BK90817

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Includes bibliographical references and index.

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