Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, and E. Jerome McCathy.
Material type: TextPublication details: Boston : McGraw-Hill, 2009.Description: xxv, 757 p : illISBN:- 9780073381053 :
- HF5415.13 .M369
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
General Collection item | Athi-River Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93199 | ||
General Collection item | Athi-River Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93201 | ||
General Collection item | Athi-River Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93202 | ||
General Collection item | Nairobi Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93200 | ||
General Collection item | Nairobi Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93204 | ||
General Collection item | Nairobi Campus Open Shelves (Oversize Books Section) | OS HF5415.13.M369 2009 (Browse shelf(Opens below)) | Available | BK93203 |
Includes bibliographical references and index.
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