Marketing management : analysis, planning, implementation, and control / Philip Kotler.

By: Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Edition: 7th edDescription: xxvi, 756 p. : ill. (some col.), col. map ; 27 cmISBN:
  • 8120306848
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415.13 .K64 1994
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TBL HD2755.5.D35 2009 International business : TBL HD2755.5.D35 2009 International business : TBL HE8689.4.P75 2006 Electronic media management / TBL HF5415.13.K64 Marketing management : TBL HF5549.5.T7C37 2015 Training design basics / TBL HF5549.5.T7C37 2015 Training design basics / TBL HF5549.5.T7C37 2015 Training design basics /

Includes bibliographical references and indexes.

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