Collaboration and Co-creation [electronic resource] : New Platforms for Marketing and Innovation / by Gaurav Bhalla.

By: Contributor(s): Material type: TextTextPublication details: New York, NY : Springer New York, 2011.Description: digitalISBN:
  • 9781441970824
Subject(s): Additional physical formats: Printed edition:: No titleDDC classification:
  • 658.8 23
LOC classification:
  • HF5410-5417.5
Online resources: In: Springer eBooks
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