Response [electronic resource] : the complete guide to profitable direct marketing / Lois K. Geller.

By: Contributor(s): Material type: TextTextPublication details: New York : Oxford University Press, 2002.Edition: Rev. and expandedDescription: xxi, 360 p. : illSubject(s): Genre/Form: LOC classification:
  • HF5415.126 .G45 2002eb
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Includes index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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