Effect of marketing mix strategies on performance of telecommunication companies a case of Vodacom Tanzania by Yvonne Njau

By: Material type: TextTextPublication details: Nairobi Daystar University 2022Description: xiii, 114 p illSubject(s): LOC classification:
  • HE7631.T34N53 2022
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Item type Current library Collection Call number Status Date due Barcode
Theses Theses Athi-River Campus Africana & Special Collection Africana/Special Collection HE7631.T34N53 2022 (Browse shelf(Opens below)) Available BK0111264
Theses Theses Nairobi Campus Africana & Special Collection Africana/Special Collection HE7631.T34N53 2022 (Browse shelf(Opens below)) Available BK0111265

A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing.

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