The perception of Kenyan doctors on the various differentiation strategies used by multinationals to build brand equity within the pharmaceutical industry / Anthony S. Okoth.
Material type:
TextPublication details: Nairobi, Kenya : Daystar University, c2006.Description: vii, 104 p. : illSubject(s): LOC classification: - HD 9666.5 .O368
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Theses
|
Athi-River Campus Africana & Special Collection | THES HD9666.5.O368 (Browse shelf(Opens below)) | Available | BK043272 | |
|
Theses
|
Nairobi Campus Africana & Special Collection | THES HD 9666.5.O368 (Browse shelf(Opens below)) | Available | BK086742 |
Includes bibliographical references.
There are no comments on this title.
Log in to your account to post a comment.