Marketing research : (Record no. 40876)

MARC details
000 -LEADER
fixed length control field 00921cam a2200277 a 4500
001 - CONTROL NUMBER
control field 0000036756
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171002023920.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 810318s1981 enk b 00110 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 81004446
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070841241 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007084559X
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency BNjogu
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .C43 1981
Classification number HF5415.2
Item number .C43
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 19
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Chisnall, Peter M.
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title analysis and measurement /
Statement of responsibility, etc. Peter M. Chisnall.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1981.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 391 p. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 061006
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Collection item
989 ## -
-- 1488783258
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
Weeded       Nairobi Campus Nairobi Campus Store 09/28/2017   HF5415.2.C43 BK032840 09/28/2017 c.1 09/28/2017 General Collection item