Marketing research : analysis and measurement / Peter M. Chisnall.

By: Material type: TextTextPublication details: London ; New York : McGraw-Hill, c1981.Edition: 2nd edDescription: xi, 391 p. ; 24 cmISBN:
  • 0070841241 (pbk.)
  • 007084559X
Subject(s): DDC classification:
  • 658.8/3 19
LOC classification:
  • HF5415.2 .C43 1981 HF5415.2 .C43
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Collection item General Collection item Nairobi Campus Store HF5415.2.C43 (Browse shelf(Opens below)) c.1 Weeded BK032840

Includes bibliographical references and index.

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