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Influence of social media marketing strategies on customer satisfaction in the telecommunications industry a case of Safaricom PLC, Kenya by Dorothy Muthoni Githui

By:

Githui, Dorothy Muthoni

Material type: Text

TextPublication details: Nairobi Daystar University 2019Description: xi, 90 p illSubject(s):

Internet marketing
Social media

LOC classification:

HF5415.1265.G58 2019

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Theses	Nairobi Campus Africana & Special Collection	Africana/Special Collection	HF5415.1265.G58 2019 (Browse shelf(Opens below))	Available		BK108473

A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master in Business Administration in Marketing

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